🧠 A. Vocabulary
💬 Before we jump in, let’s gear up with some key vocabulary.
These words come straight from the dialogue, so learning them first will make everything clearer and easier to follow.
🎯 Think of this as your shortcut to:
✨ understanding faster
💬 speaking more naturally
🧠 remembering with less effort
Let’s dive in and make the rest of the lesson smooth and enjoyable.
| Term (EN — VI) | IPA | Example Sentence |
|---|---|---|
| marketplace — sàn thương mại điện tử | /ˈmɑːr.kɪt.pleɪs/ | This marketplace connects buyers and sellers worldwide. |
| platform — nền tảng | /ˈplæt.fɔːrm/ | The platform offers tools for online business management. |
| cross-border — xuyên biên giới | /ˌkrɔːs ˈbɔːr.dɚ/ | Many companies focus on cross-border sales to grow faster. |
| B2B — doanh nghiệp với doanh nghiệp | /ˌbiː.tuːˈbiː/ | This company mainly operates in the B2B sector. |
| B2C — doanh nghiệp với khách hàng | /ˌbiː.tuːˈsiː/ | The brand sells directly to customers through a B2C model. |
| retail — bán lẻ | /ˈriː.teɪl/ | Online retail is growing faster than traditional stores. |
| infrastructure — cơ sở hạ tầng | /ˈɪn.frəˌstrʌk.tʃɚ/ | Strong infrastructure is needed for fast delivery. |
| penetration — sự thâm nhập | /ˌpen.əˈtreɪ.ʃən/ | Internet penetration is increasing in rural areas. |
| reliable — tin cậy | /rɪˈlaɪ.ə.bəl/ | Good logistics helps ensure fast and reliable shipping. |
| social commerce — thương mại qua mạng xã hội | /ˈsoʊ.ʃəl ˈkɑː.mɝːs/ | Social commerce is becoming popular among young users. |
| regulation — quy định | /ˌreɡ.jəˈleɪ.ʃən/ | New regulations are being introduced to protect consumers. |
| compliance — tuân thủ | /kəmˈplaɪ.əns/ | Companies must ensure compliance with local laws. |
| transparency — minh bạch | /trænsˈper.ən.si/ | Customers expect more transparency from online sellers. |
| quality control — kiểm soát chất lượng | /ˈkwɑː.lə.t̬i kənˈtroʊl/ | Poor quality control can damage a brand's reputation. |
| reputation — danh tiếng | /ˌrep.jəˈteɪ.ʃən/ | A scandal can seriously harm a company's reputation. |
| expand — mở rộng | /ɪkˈspænd/ | The company plans to expand into Southeast Asia. |
📇 Practicing with flashcards
💬 Learning new vocabulary for the first time can be tough—but these flashcards turn it into a fun, interactive experience with engaging activities!
Vocab Task 👉 A. Vocab
💬 Ready to lock in those new words? Complete the Vocab Task and make them stick!
🧩 B. Chunk
💬 Our chunk for today is:
✨ With the rise of..., companies/businesses can now...
⚠️ We use this chunk to talk about how new trends or technologies create opportunities for businesses.
🔗 It helps you explain cause-and-effect relationships in a clear and professional way—especially in business, technology, and e-commerce discussions.
🎯 It is very common when describing market trends, digital transformation, business growth, or global expansion.

With the rise of social commerce, businesses can now reach younger customers more easily.
🛠️ Breakdown
| Part | Meaning |
|---|---|
| With the rise of | because something is becoming more popular or growing |
| social commerce | buying and selling through social media platforms |
| businesses can now | companies are able to do something now |
| reach younger customers | connect with or sell to young consumers |
| more easily | with less difficulty |
🔥 Examples
- With the rise of digital payments, customers can now shop online more conveniently.
- → Digital payment systems make online shopping faster and easier for users.
- With the rise of cross-border e-commerce, small brands can now expand into international markets.
- → Businesses can sell products to customers in other countries more easily.
- With the rise of AI tools, companies can now improve customer support efficiency.
- → AI helps businesses respond to customers more quickly and effectively.
- With the rise of mobile shopping, retailers can now increase sales through smartphone apps.
- → More people shop on their phones, so businesses can reach more buyers through mobile platforms.
⚡ Quick tip
👉 After “With the rise of…”, use:
- a trend → mobile shopping, AI tools, digital payments
- or a technology/business model → social commerce, automation, e-commerce platforms
After “companies/businesses can now…”, use:
- an action verb → reach, expand, improve, sell, automate, increase
✅ Simple formula:
With the rise of + trend, businesses can now + action/result.
Gap-filling Task 👉 B. Chunk
💬 This task helps you sharpen your listening skills—focus on the sounds, spot the chunk, and recognize the pattern as you fill in the blanks.
🎧 C. Dialogue
💬 Time to tie everything together!
🎯 Goal: Understand the dialogue with the chunk—from big ideas to small details
🎧 Listen carefully to the audio
🧠 Focus on how the chunk is used in context
✍️ Complete the comprehension task
🚀 Let’s see how much you can catch and understand!
Listening Task 👉 C. Dialogue
💡 Tip: Follow this listening flow for best results
🎧 First listen: Focus on the main ideas
🧠 Next: Review the open questions (Part 1), then listen again to answer them
✍️ Then: Read the transcript with blanks (Part 2) and listen again to fill them in
🔁 Finally: Listen one more time without the transcript to check your understanding
🚀 Repeat this process to train both your listening and your memory effectively!
🗣️ D. Speak
💬 Now activate your language.
In this section, you’ll practice speaking drills using:
👉 “With the rise of…, companies/businesses can now…”
🎯 The goal is to build a fast, natural response when talking about trends, opportunities, and business growth—especially in global e-commerce and digital transformation contexts.
⚡ Why it matters
Many learners understand English but hesitate when speaking.
Drills help you:
✅ respond automatically
✅ speak more clearly about your role
✅ sound more confident and professional
🤖 Reflex with cue cards
💬 Look at the hint → respond using the chunk
🔁 Example: With the rise of AI tools, companies can now automate customer support more effectively.
🎉 You did it! Lesson complete.
Today, you didn’t just “study”—you leveled up:
✨ New vocabulary unlocked
🧩 Mastered a powerful chunk
🎧 Trained your listening skills
🗣️ Sharpened your communication with a drill
🔥 That means one thing:
You didn’t just learn English today…
👉 You used it actively—and that’s how real progress happens.
💬 Enjoyed the lesson? Drop a comment or share your thoughts—your feedback helps shape even better lessons for you.
🚀 See you in the next one. Keep going—you're building real skills!